Terms of service
Last Updated: September 1, 2026
Welcome to VELMORA.
These Terms of Service (“Terms”) govern your access to and use of dbmgshop.com (the “Site”), including browsing the Site, creating an account, placing an order, making a payment, receiving products, contacting customer service, and using any other services made available through the Site.
VELMORA is the consumer-facing brand of the online store.
The Site is operated by:
Shanxi Xiangyi Network Technology Co., Ltd.
By accessing the Site, placing an order, or otherwise using our services, you agree to be bound by these Terms and all policies incorporated into them by reference.
If you do not agree to these Terms, please do not use the Site or place an order.
1. Business Operator
The VELMORA online store is operated by:
Legal Business Name:
Shanxi Xiangyi Network Technology Co., Ltd.
Brand Name:
VELMORA
Official Website:
dbmgshop.com
Responsible Person:
Kang Jinhua (康金花)
Registered Business Address:
Room 1703, Unit 1, Building 2, Area A
Anyi Residential Community
No. 268 Xingxi Street
Xiguan Subdistrict
Jiexiu City, Jinzhong City
Shanxi Province
China
Customer Service Email:
service@dbmgshop.com
Telephone:
+86 18348962178
VELMORA is the brand under which products are marketed and sold through the Site. Shanxi Xiangyi Network Technology Co., Ltd. is the legal entity responsible for operating the online store.
2. Scope of These Terms
These Terms apply to:
- Access to dbmgshop.com
- Browsing and using the Site
- Customer accounts
- Product information
- Coffee machine and accessory purchases
- Order submission
- Payment
- Shipping
- Delivery
- Returns
- Refunds
- Warranty-related support
- Customer service
- Reviews and other user submissions
- Other services provided through VELMORA
Additional policies, including our Privacy Notice, Shipping Policy, Returns & Refund Policy, and Product Warranty, may also apply.
Where another published VELMORA policy applies specifically to a transaction or issue, that policy forms part of these Terms.
3. Eligibility to Use the Site
You may use the Site only if you are legally capable of entering into a binding contract under the laws applicable to you.
If you are under the age of majority in your jurisdiction, you may use the Site only with the involvement and authorization of a parent or legal guardian where permitted by law.
You may not use the Site for unlawful, fraudulent, abusive, or unauthorized purposes.
4. Products and Business Scope
VELMORA primarily offers products related to home coffee preparation and serving, including:
- Coffee machines
- Espresso machines
- Fully automatic coffee machines
- Semi-automatic coffee machines
- Drip coffee makers
- Capsule coffee machines
- Coffee cups
- Coffee mugs
- Coffee-related kitchen accessories
- Other products directly related to coffee preparation and serving
Product availability may change from time to time.
We reserve the right to add, modify, discontinue, or limit products where permitted by law.
5. Product Information
We make reasonable efforts to provide accurate product information, including:
- Product names
- Images
- Descriptions
- Features
- Dimensions
- Capacity
- Materials
- Compatibility
- Included accessories
- Care instructions
- Other relevant specifications
However, product images may appear slightly different depending on:
- Screen settings
- Lighting
- Photography
- Manufacturing tolerances
- Product updates
Minor differences in appearance that do not materially affect product function may not constitute a defect.
Product-specific specifications shown on the applicable product page should be reviewed before purchase.
6. Accuracy of Information
We aim to keep information on the Site accurate and current.
However, the Site may occasionally contain:
- Typographical errors
- Pricing errors
- Incomplete information
- Outdated information
- Image errors
- Inventory errors
- Technical inaccuracies
Where permitted by law, we reserve the right to correct errors and update information.
If an error materially affects an order that has already been placed, we may contact you before proceeding.
7. Prices
Product prices are displayed on the Site in the currency shown at the time of purchase.
Prices may change from time to time.
A price change does not generally affect an order that has already been validly submitted and accepted, except where:
- There is an obvious pricing error
- Payment authorization fails
- Applicable law permits correction
- The customer agrees to the change
Any applicable shipping charges, taxes, discounts, and final order total will be shown during checkout before payment is submitted.
8. Promotions and Discounts
From time to time, VELMORA may offer:
- Discount codes
- Promotional prices
- Free-shipping promotions
- Limited-time offers
- Product bundles
Promotions may be subject to separate eligibility conditions, expiration dates, product restrictions, or order thresholds.
Unless otherwise stated, promotions cannot necessarily be combined.
We reserve the right to modify or end promotions where permitted by law.
9. Orders
Submitting an order through the Site constitutes an offer to purchase the products included in the order.
After you place an order, you may receive an order confirmation email.
An automated confirmation does not necessarily mean that the order has been finally accepted or shipped.
We may review orders for:
- Payment authorization
- Inventory availability
- Fraud prevention
- Shipping eligibility
- Address accuracy
- Other reasonable business or security purposes
10. Order Acceptance
We reserve the right, where permitted by law, to decline or cancel an order for legitimate reasons, including:
- Payment failure
- Suspected fraud
- Product unavailability
- Shipping restrictions
- Pricing errors
- Incorrect product information
- Unusual order activity
- Violation of these Terms
If we cancel an order after payment has been successfully collected, we will generally issue an appropriate refund to the original payment method.
11. Order Quantity Limits
We may limit the quantity of products purchased in a single order or by a single customer where reasonably necessary to:
- Prevent fraud
- Manage limited inventory
- Prevent unauthorized resale
- Protect promotional offers
- Maintain fair product availability
Any such limitations will be applied in accordance with applicable law.
12. Payment
Payment must be made using a payment method available at checkout.
The payment methods available may vary depending on:
- Customer location
- Currency
- Device
- Payment provider availability
- Store configuration
- Fraud or security screening
Only payment methods displayed during checkout should be considered currently available.
13. Payment Authorization
By submitting payment information, you represent that:
- The information is accurate
- You are authorized to use the selected payment method
- Sufficient authorization or funds are available
- The transaction is not fraudulent or unlawful
Payment may be approved, declined, delayed, or subject to additional authentication by the applicable payment provider or financial institution.
14. Payment Security
Our store uses Shopify-based ecommerce infrastructure and payment providers available through checkout.
Sensitive payment information is generally processed by the applicable payment processor rather than stored directly in our ordinary customer service systems.
You should never send:
- Full card numbers
- PINs
- Full card security codes
- Online banking passwords
Please refer to our Payment Security information for additional details where available.
15. Taxes
Applicable taxes may be calculated and displayed during checkout based on factors such as:
- Delivery location
- Product type
- Applicable tax rules
- Store configuration
Customers are responsible for reviewing the order total before payment.
Nothing in these Terms is intended to alter any tax obligation imposed by applicable law.
16. Shipping
Shipping is governed by our Shipping Policy.
Our current standard shipping framework for eligible U.S. orders includes:
Order Processing Time:
1–3 business days
Estimated U.S. Delivery Time:
5–12 business days after processing
Free Standard Shipping:
Eligible U.S. orders of US$39 or more
Orders may begin initial processing within approximately 24 hours after successful placement.
Shipping and delivery estimates are not guaranteed exact delivery dates.
17. Shipping Destinations
VELMORA currently provides standard shipping primarily to eligible addresses within the United States.
We do not represent that general worldwide shipping is available.
A destination outside the United States should only be considered supported if it is specifically available and accepted during checkout.
18. Delivery
Customers are responsible for providing a complete and accurate delivery address.
We are not responsible for delays or delivery failures resulting solely from materially incorrect information supplied by the customer, subject to applicable law.
If you discover an address error, contact:
as soon as possible.
We will make reasonable efforts to assist before shipment.
19. Tracking
Where tracking is available, shipment information may be provided after the order has been transferred to the carrier.
Tracking may take approximately 24–72 hours to begin updating after shipment.
If you experience a significant tracking issue, contact us with your order number.
20. Delivery Delays
Delivery may occasionally be delayed because of circumstances outside our reasonable control, including:
- Carrier delays
- Weather
- Transportation interruptions
- Public holidays
- High shipping volumes
- Regional emergencies
- Address problems
- Other logistics disruptions
We will make reasonable efforts to assist with significant delivery issues.
21. Damaged or Incorrect Deliveries
If a product arrives:
- Damaged
- Defective
- Incomplete
- Incorrect
please contact:
and provide reasonable evidence, such as:
- Order number
- Description of the issue
- Photographs
- Packaging photographs
- Shipping-label photographs
where applicable.
A verified issue may qualify for replacement, reshipment, refund, or another appropriate remedy under our applicable policies.
22. Returns and Refunds
Returns and refunds are governed by our published Returns & Refund Policy.
Customers must contact customer service before sending a return.
Do not send a product back without applicable return instructions.
Authorized return requirements, eligibility, return periods, shipping responsibility, and refund processing will be handled according to the applicable policy and mandatory consumer law.
23. Product Warranty
Certain products may qualify for support relating to verified defects in materials or workmanship under our Product Warranty.
Warranty coverage does not generally include:
- Normal wear
- Misuse
- Improper maintenance
- Accidental damage
- Unauthorized modification
- Failure to follow product instructions
unless applicable law provides otherwise.
24. Coffee Machine Safety and Use
Coffee machines should be used only according to:
- Product instructions
- Safety warnings
- Electrical requirements
- Cleaning instructions
- Intended household use
Do not operate a product that appears materially damaged or unsafe.
Customers are responsible for following product-specific operating and care instructions.
25. Customer Accounts
If customer accounts are available, you are responsible for:
- Maintaining accurate account information
- Protecting login credentials
- Restricting unauthorized access
- Informing us of suspected account compromise
You are responsible for activity carried out through your account to the extent permitted by applicable law.
26. Account Security
You should use reasonable security practices, including:
- A strong password
- A unique password
- Secure devices
- Avoiding suspicious links
- Logging out of shared devices
If you believe your account has been compromised, contact:
27. Prohibited Uses
You may not use the Site:
- For unlawful activity
- To commit fraud
- To impersonate another person
- To submit false payment information
- To interfere with Site security
- To introduce malicious code
- To scrape or extract data unlawfully
- To circumvent access controls
- To infringe intellectual property rights
- To harass or abuse others
- To place orders using unauthorized payment methods
- To engage in abusive chargeback activity
- To interfere with another customer's use of the Site
We may restrict access or cancel transactions involving prohibited conduct where permitted by law.
28. Intellectual Property
Unless otherwise stated, the Site and its content are owned by, licensed to, or lawfully used by Shanxi Xiangyi Network Technology Co., Ltd.
This may include:
- VELMORA branding
- Logos
- Product photography
- Graphics
- Text
- Website design
- Product descriptions
- Videos
- Layouts
- Icons
- Other original content
You may not reproduce, distribute, modify, republish, exploit, or commercially use protected content without authorization except as permitted by law.
29. VELMORA Brand
The name VELMORA, associated logos, visual identity, product presentation, and related brand assets may be protected by applicable intellectual property laws.
Nothing on the Site grants you a license to commercially use VELMORA intellectual property without permission.
30. User Reviews and Submissions
If the Site allows you to submit:
- Reviews
- Photos
- Comments
- Feedback
- Questions
- Other content
you must ensure that the content:
- Is lawful
- Is accurate to the best of your knowledge
- Does not violate third-party rights
- Is not misleading
- Does not contain malicious content
- Does not contain unlawful or abusive material
By submitting content, you grant us a non-exclusive right, to the extent permitted by law, to use that content for legitimate store-related purposes such as displaying reviews or responding to customer feedback.
31. Third-Party Services
The Site may use or link to third-party services, including:
- Shopify
- Payment providers
- Shipping providers
- Analytics services
- Advertising services
- Customer-support tools
- Other ecommerce applications
Third-party services may be governed by their own terms and privacy policies.
We are not responsible for independent third-party services outside our reasonable control.
32. Privacy
Our collection and processing of personal information are governed by our Privacy Notice.
The Privacy Notice explains matters including:
- Information collected
- Processing purposes
- Third-party disclosures
- Cookies
- Analytics
- Advertising technologies
- Consumer privacy rights
- Data security
Please review the Privacy Notice before using the Site.
33. Website Availability
We aim to keep the Site reasonably available.
However, we do not guarantee uninterrupted access.
The Site may occasionally become unavailable due to:
- Maintenance
- Technical problems
- Hosting interruptions
- Security incidents
- Network failures
- Updates
- Events outside our reasonable control
34. No Guarantee of Error-Free Operation
We do not guarantee that the Site will always be:
- Error-free
- Uninterrupted
- Free from every technical defect
- Compatible with every device or browser
We may make updates and improvements from time to time.
35. Product Availability
Products may become unavailable without notice.
Adding a product to a shopping cart does not necessarily reserve inventory.
An order remains subject to availability until accepted and processed.
36. Disclaimer of Warranties
To the maximum extent permitted by applicable law, the Site is provided on an “as available” basis.
We do not make warranties beyond those:
- Expressly stated on the Site
- Included in a product-specific warranty
- Required by applicable law
Nothing in these Terms excludes statutory warranties or consumer protections that cannot lawfully be excluded.
37. Limitation of Liability
To the maximum extent permitted by applicable law, Shanxi Xiangyi Network Technology Co., Ltd. will not be liable for indirect, incidental, special, punitive, exemplary, or consequential damages arising solely from use of the Site or products where such liability may lawfully be excluded.
This may include certain losses relating to:
- Loss of profits
- Loss of data
- Business interruption
- Indirect economic loss
However, nothing in these Terms excludes or limits liability where exclusion or limitation is prohibited by law.
In particular, nothing in these Terms is intended to exclude liability for:
- Fraud
- Willful misconduct
- Personal injury where liability cannot legally be excluded
- Mandatory consumer rights
- Other liability that applicable law prohibits us from limiting
38. Consumer Protection Rights
Nothing in these Terms is intended to waive, exclude, or restrict rights that consumers cannot legally waive.
Customers in the United States may have rights under applicable federal or state consumer-protection laws.
If mandatory consumer law provides greater protection than these Terms, the mandatory law will apply to the extent required.
39. Indemnification
To the extent permitted by law, you agree to be responsible for losses or claims resulting from your unlawful use of the Site, fraud, intentional misuse, or material violation of these Terms.
This provision does not apply where such indemnification would be prohibited by applicable consumer law.
40. Force Majeure
We will not be responsible for a delay or failure caused by circumstances outside our reasonable control, to the extent permitted by law.
Such circumstances may include:
- Natural disasters
- Severe weather
- Transportation interruptions
- Government restrictions
- War or civil unrest
- Labor disruptions
- Major infrastructure failures
- Cybersecurity incidents outside reasonable control
- Carrier disruptions
- Other comparable events
We will make reasonable efforts to resume affected services when practicable.
41. Electronic Communications
When you:
- Place an order
- Create an account
- Contact customer service
- Subscribe to communications
- Use the Site
you may receive electronic communications relating to your transaction or account.
Transactional communications may include:
- Order confirmations
- Shipping updates
- Payment notices
- Return information
- Security notices
- Customer-service responses
Marketing communications are subject to applicable consent and unsubscribe requirements.
42. Termination or Suspension
We may suspend or terminate access to the Site where reasonably necessary because of:
- Fraud
- Security threats
- Repeated abuse
- Illegal activity
- Material violation of these Terms
where permitted by applicable law.
Termination does not affect rights or obligations that arose before termination.
43. Severability
If any provision of these Terms is determined to be invalid or unenforceable, that provision will be limited or removed only to the extent necessary.
The remaining provisions will continue in effect.
44. No Waiver
Failure to enforce a provision of these Terms on one occasion does not necessarily waive our right to enforce it later.
45. Assignment
You may not assign your rights or obligations under these Terms without our consent where applicable.
We may transfer rights or obligations in connection with a legitimate corporate restructuring, merger, acquisition, or sale of business assets, subject to applicable law.
46. Governing Law
Because the legal operator of VELMORA, Shanxi Xiangyi Network Technology Co., Ltd., is registered in China, these Terms will generally be governed by and construed in accordance with the laws of the People's Republic of China, without regard to conflict-of-law principles, except where mandatory applicable law requires otherwise.
However, VELMORA serves customers in the United States.
Accordingly, nothing in this Governing Law clause is intended to deprive a U.S. consumer of mandatory rights or protections that cannot lawfully be waived under applicable U.S. federal or state law.
Where mandatory consumer-protection rules apply based on the customer's place of residence or delivery destination, those mandatory protections will remain available.
This approach reflects the location of the legal business operator while preserving applicable non-waivable consumer protections in the markets we serve.
47. Disputes
If you have a concern about an order, product, payment, delivery, return, or other matter, we encourage you to contact us first:
We will make reasonable efforts to resolve legitimate customer disputes directly.
Any dispute that cannot be resolved informally will be handled in accordance with applicable law and any mandatory jurisdictional rules.
Nothing in these Terms prevents a consumer from exercising rights that cannot legally be waived.
48. Changes to These Terms
We may update these Terms from time to time because of changes to:
- Our business
- Products
- Website functionality
- Payment methods
- Shipping practices
- Legal requirements
- Shopify services
- Other operational matters
When changes are made, the Last Updated date at the top of this page will be revised.
Material changes will apply prospectively where required by law.
We encourage customers to review these Terms periodically.
49. Entire Agreement
These Terms, together with applicable policies referenced on the Site, constitute the agreement governing your use of the VELMORA online store to the extent permitted by law.
Relevant policies may include:
- Privacy Notice
- Shipping Policy
- Returns & Refund Policy
- Product Warranty
- Payment Security
- Other applicable product or store policies
50. Contact Information
If you have questions about these Terms, please contact:
VELMORA
Operated by:
Shanxi Xiangyi Network Technology Co., Ltd.
Responsible Person:
Kang Jinhua (康金花)
Website:
dbmgshop.com
Email:
service@dbmgshop.com
Telephone:
+86 18348962178
Registered Business Address:
Room 1703, Unit 1, Building 2, Area A
Anyi Residential Community
No. 268 Xingxi Street
Xiguan Subdistrict
Jiexiu City, Jinzhong City
Shanxi Province
China
Customer Service Hours:
Monday to Friday
9:00 AM – 6:00 PM Eastern Time (ET), United States